A Lot or a Little?
What you will—and won't—find in this TV show.
The series highlights the value of thinking creatively and shows how fantasy and dreams can lead to good (and sometimes lucrative) results. It also looks at the importance of balancing fantasy and reality in business. There's some focus on earning money and greed.
Positive Role Models
Dyrdek is a positive role model when it comes to using creativity to succeeding in business. But some of the things he and his friends do -- testing stunts without using proper safety gear, for instance -- are iffy at best. Dyrdek's staff is mostly male, but from various racial and ethnic backgrounds.
Violence & Scariness
Occasional mildly heated discussions between Dyrdek and his manager, but they're more humorous than angry. Dyrdek and his staff sometimes fall or crash into things while skateboarding, riding motorbikes, or engaging in other stunts. Safety precautions aren't really used, but no real injuries are visible, either.
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Sex, Romance & Nudity
Dyrdek considers owning restaurants a "sexy" business venture.
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Audible language includes words like "hell." Stronger language (like "f--k") is sometimes used but fully bleeped.
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Products & Purchases
Dyrdek and his staff use Apple Computers; labels like Dolce & Gabbana are sometimes visible on Dyrdek's T-shirts. Popular music from artists including Run DMC and The Adolescents is audible throughout the show. The names of Los Angeles stores like Metropolis are prominently featured in some episodes.
Drinking, Drugs & Smoking
Alcohol (wine) is occasionally visible, usually during meals. Potential for beer consumption.
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Parents Need to Know
Parents need to know that this reality series -- which follows skateboarding mogul Rob Dyrdek as he runs his company -- highlights how thinking creatively can lead to interesting and successful business ventures. But it also shows Dyrdek and his friends testing potentially dangerous stunts without proper safety precautions. (Teens may benefit from a reminder to not try these stunts on their own.) The series also includes a bit of drinking, some mild references to things being "sexy," and strong language (the occasional "f--k" is bleeped, but words like "hell" are audible).
Is It Any Good?
The series offers an interesting glimpse into how Dyrdek uses fantasy to think outside the box and create some very real -- and lucrative -- business opportunities, from designing sneakers to investing in restaurants. It also demonstrates how important and difficult it is to balance having fun with the realities of running a company. But most of the show focuses on Dyrdek and his crazy antics. While some viewers may find these scenes funny, it doesn't offer any kind of real substance.
Dyrdek also takes a lot of risks when trying new stunts, usually with little thought to personal injury or safety gear. As a result, while the show celebrates the importance of innovation and creative ideas, it also sends some problematic messages about the appropriate way to test them out. Older tweens and teens should be able to handle it, but it might be a good idea to remind them not to try these things on their own.
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Our Editors Recommend
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