Parents' Guide to Be-Bratz

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Common Sense Media Review

Dana Anderson By Dana Anderson , based on child development research. How do we rate?

age 8+

Safe online world for doll fans, but still Bratz.

Parents Need to Know

Why Age 8+?

Any Positive Content?

Parent and Kid Reviews

age 10+

Based on 4 parent reviews

age 9+

Based on 8 kid reviews

What's It About?

BE-BRATZ.COM is another site in the consumer trend that requires parents to buy their kids a toy to play on a Web site (think Webkinz.com, UBFunkeys.com, and MyePets, just to name a few). Once you use the USB cable to access the site and create a user name and password, there's really no need to ever use it again unless you forget your user name and password. There's a lot of fashion fun, quizzes, games, and interactive elements (caring for your virtual pet) in a relatively safe online environment for Bratz fans. Parents can opt their child out of being able to use the site's messaging feature completely, or they can set messaging to predetermined text.

Is It Any Good?

Our review:
Parents say ( 4 ):
Kids say ( 8 ):

As with similar sites, the commercial aspect of earning points and then "buying" items remains an unsettling trend. And if you're one of many parents who generally disagrees with the Bratz line's message to girls, avoid this site like a Bratz doll avoids all shirts that cover her waist.

Talk to Your Kids About ...

  • Families can talk about Bratz marketing. How much money (and time) do you consider worthwhile to spend on Bratz dolls and accessories, video games, and DVDs? Families can also talk about whether the Bratz girls are accurate representations of real girls. Does the appearance of the Bratz dolls add to the pressure of being thin?

Website Details

  • Genre : Brand Sites
  • Pricing structure : Free
  • Last updated : October 25, 2022

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