App review by
Patricia Monticello Kievlan, Common Sense Media
Binumi App Poster Image
Mix video clips, built-in content with flawed freemium tool.

Parents say

No reviews yetAdd your rating

Kids say

age 4+
Based on 1 review

Did this review miss something on diversity?

Research shows a connection between kids' healthy self-esteem and positive, diverse representations in books, TV shows, and movies. Want to help us help them? Suggest a diversity update

A lot or a little?

The parents' guide to what's in this app.

Educational Value

Kids can learn some basic video storytelling skills, like storyboarding, planning, and selecting footage. As they choose content, they can consider how to use broader landscape images to establish a setting and then select or upload additional images to tell their story in greater detail. 

Ease of Play

Web version is pretty easy to use, but app version is trickier, and it can be a bit harder to start finding and remixing content. 


There are some video clips with names like "T-Rex Hunt" and "Zombie Antidote," but they're pretty mild. 


No prompting to buy, though some templates feel like they're geared toward advertising and marketing. 

Drinking, Drugs & Smoking

Some clips include images of alcohol and cigarettes, but they're few and far between.

What parents need to know

Parents need to know that Binumi is a website and app for creating digital videos. There's a large library of free content that you can clip and remix with your own photos and videos. The free version of the app lets you edit videos online and share them on social media; paid plans for individuals, families, and businesses offer more features, like more cloud storage, higher-quality videos, and the ability to download your creations. There's also information on the developer's website about how teachers can use Binumi in the classroom: At this time, education pricing isn't available in the United States. Note that you can't use the app without an internet connection, and you'll receive frequent pop-up notices to enable your location settings. Read the app's privacy policy to find out about the types of information collected and shared.

User Reviews

  • Parents say
  • Kids say

There aren't any reviews yet. Be the first to review this title.

There aren't any reviews yet. Be the first to review this title.

What's it about?

BINUMI is an app and website that lets users create videos from pre-created content and their own photos and videos. In the app's free version, users can use a storyboard tool to pick a template and plan their video. Then they can search "curated footage bins" for royalty-free content (including "footage from locations nearest you") and drag and drop clips into place. Paid subscriptions let users download their creations and use additional cloud storage. 

Is it any good?

Overall, it's fun and amusing to have access to a sprawling library of content that you can edit and remix to make your own videos. The video templates look slick, and -- though the interface takes some getting used to -- it's pretty easy to drag and drop content and assemble your own video. The web version of Binumi is easier to use than the app, since it's a bit easier to see all of the available features, and there's generally good how-to information available. 

However, in some ways, Binumi feels more like a tool for adults that may not be a great fit for kids. There are certainly some clips that feel perfect for kids and adults to use, like "T-Rex Hunt" and "Zombie Antidote," but many other features feel much more geared toward businesses making their own promotional videos. Plus, the free version only allows you to create content to share on social media; you can't download or save what you've created unless you pay for a subscription. With other apps out there (like Animoto) that don't prompt users for as much personal information to create an account, there may be better fits elsewhere for teens and tweens. In general, take the free version of Binumi for a spin: If remixing this content and sharing it on social media seems like a good fit, consider using it alongside your kids, but look elsewhere for a more powerful way to create, save, and share videos with your own content. 

Talk to your kids about ...

  • Families can talk about possible topics for a video slide show using Binumi, such as documenting a school science experiment, family vacation, or art project.

  • Talk about the responsibilities and consequences of sharing videos publicly on social media sites. Read our guide about how to talk with your kids about sharing and posting responsibly. 

App details

  • Devices: iPhone, iPod Touch, iPad
  • Subjects: Arts: film
  • Skills: Creativity: brainstorming, imagination, making new creations, producing new content
    Communication: multiple forms of expression
    Tech Skills: digital creation, social media, using and applying technology
  • Price: Free
  • Pricing structure: Free (more features available in tiers from $3.50-5.50/month)
  • Release date: September 3, 2017
  • Category: Photo & Video
  • Size: 157.00 MB
  • Publisher: Binumi Agency Hong Kong Limited
  • Version: 2.3
  • Minimum software requirements: iOS 8.0 or later
  • Last updated: June 23, 2019

Our editors recommend

For kids who love creation and presentation

Common Sense Media's unbiased ratings are created by expert reviewers and aren't influenced by the product's creators or by any of our funders, affiliates, or partners.

See how we rate

About these links

Common Sense Media, a nonprofit organization, earns a small affiliate fee from Amazon or iTunes when you use our links to make a purchase. Thank you for your support.

Read more

Our ratings are based on child development best practices. We display the minimum age for which content is developmentally appropriate. The star rating reflects overall quality and learning potential.

Learn how we rate