Cameo - Personal Celeb Videos

App review by
Ana Beltran, Common Sense Media
Cameo - Personal Celeb Videos App Poster Image
Personalized, pricey celeb videos offer fun brush with fame.

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The parents' guide to what's in this app.

Educational Value

Created for entertainment and not intended for learning.

Ease of Play

The app is relatively easy to navigate. 

Violence
Sex

Some celebrities' profile pictures are intended to be sexy; expect shirtless men, scantily clad women. Users exploring existing shout-outs under celebs' profiles may encounter sexy messages that include innuendo or mature humor. 

Language

Cameo requests are personalized and cater to users' wishes. But while exploring other personalized shout-outs, users may come across mature language and mild profanity. 

Consumerism

Offers in-app purchases that range from $2.99 to $109.99. Although some celebrities offer opportunity to connect via direct messaging for free, this is not common; any type of personalized connection requires purchase. Fame and popularity influence pricing; personalized videos from well-known stars are more expensive than those of upcoming talent or less widely recognized talent. Incentivizes users to invite friends to join by offering a $5 credit for each friend who joins using a unique code and then makes a purchase on Cameo worth $10 or more.   

Drinking, Drugs & Smoking

Cameo requests are personalized and cater to users' wishes. But while exploring other personalized shout-outs, users may come across references to drinking, smoking, and drug use. 

What parents need to know

Parents need to know that Cameo – Personal Celeb Videos is a photo and video app where users can connect with celebrities and request personalized videos for a set price. Users can send birthday wishes, make special announcements, celebrate special occasions, or just have some fun. The app hosts thousands of celebrities representing a wide variety of interests. Users can connect with athletes, actors, YouTubers, comedians, musicians, reality TV personalities, gamers, and models. Categories also include Queer Voices, Celebrating Black Excellence, and Stars supporting GLAAD. Celebs' profiles include a brief general video message and written bio, along with estimated response time, user rating and reviews, a few sample Cameos, and pricing for direct messaging and/or personalized videos. When using iOS, payment for activity on Cameo – Personal Celeb Videos is directly linked to the device's Apple Pay account. Parents should be aware that although users have significant input and videos are created with the user's wishes in mind, they may encounter mature language. While browsing through the app, kids may also come across celebrity profiles that include sexy attire and suggestive or mature messages. Read the developer's privacy policy for details on how your (or your kids') information is collected, used, and shared and any choices you may have in the matter, and note that privacy policies and terms of service frequently change.

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What's it about?

After signing up and creating an account in CAMEO – PERSONAL CELEB VIDEOS, users are prompted to select three talent categories to follow. General categories such as actors or athletes are broken down into subcategories like BMX, Real Housewives, Drag Queens, and En Español. The app is then organized into five tabs: Search, Handpicked for You, Messages, Activity, and User Profile. Under the Search tab, users can explore categories and view celebrities' profiles. Pricing for personalized videos and direct messaging is noted in each profile. To request a personalized message, click Book and follow the prompts. Users have the option to make videos public in the app or receive them privately via email or text. Users can scroll through Handpicked for You to see sample Cameos from an array of celebs. Tap on the heart to like videos or the share icon to post directly to Instagram Stories. Under the Messages tab, users can access active messaging with celebs and their messaging history.

Is it any good?

Although it can be pricey, this fun and unique idea makes connecting with celebrities through personalized video requests or direct messaging an attainable reality for fans. There's lots of talent on Cameo – Personal Celeb Videos, and they seem to be adding more every day. The platform reaches a wide fan base and makes a clear effort to represent and celebrate diversity. The fact that the video personalization prompts include pronoun options also demonstrates the developer's awareness around representation and identity. Reviews and the sample Cameos illustrate the type of experience others have had with specific celebs and provide a general idea before the user commits to a purchase. Celebrities have seven days to complete a request and, if they fail to do so, the app credits the user's account with the total spent for future purchases on the app. The direct messaging option is a fun way for fans to connect with celebrities, though it can quickly get pricey. For example, when messaging with Vicki Gunvalson from the Real Housewives, every 250-character message costs $2.99. Although users agree to the messaging fee, there's no guarantee that the celebrity will respond -- and unlike uncompleted Cameos, there's no refund or credit for unanswered messages. Families should definitely discuss parameters for using the app and agreeing to payments since almost all features come at a cost -- some steeper than others. 

Talk to your kids about ...

  • Families can talk about the mature elements in some of the Cameo – Personal Celeb Videos. What audience is the best fit for that content? Why?

  • Talk about guidelines and set expectations for making purchases through the app. With the huge range of pricing, it's important to discuss what's OK to pay and what's too much for your family.

  • With this app kids can connect with celebrities -- but for a price. What do you think about paying to interact with someone famous (or semi-famous)? Is the idea appealing? Why or why not? What's in it for the celebrities? 

  • Talk about what's OK to share. Why make a video public? What kind of information is appropriate to tell your chosen celebrity? Clarify your family's expectations around sharing. 

App details

  • Devices: iPhone, iPod Touch, iPad, Android
  • Price: Free
  • Pricing structure: Free (In-app purchases range from $0.99 - $15.99. Booking and DM fees vary depending on the artist.)
  • Release date: June 4, 2020
  • Category: Photo & Video
  • Size: 89.30 MB
  • Publisher: Baron App, Inc.
  • Version: 45.0.0
  • Minimum software requirements: iOS 10.0 or later; Android 5.0 and up.
  • Last updated: August 17, 2020

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