Fashion Story

Common Sense Media says

Cute sim, but requires too much attention and real money.





What parents need to know

Ease of play

There's a very easy, user-friendly interface. But in order to make sure you don't lose the clothing orders you've placed, you need to make sure you check back in with the game when those orders are due. The amount of attention you need spend on it (not to mention the time) makes the game more difficult to keep up with in the long term.

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Certain items can only be purchased with "gems." You start the game with 10 gems, but there's no way within the game to earn any more. You can only get them by buying "gem packs" with real money -- anywhere from $5 to $100.

Drinking, drugs, & smoking
Not applicable
Privacy & safety

Some privacy concerns. Players can opt in to Apple’s Game Center to track scores and achievements, and for some games, challenge friends. With Game Center, players can send and receive friend requests using an email address or Game Center nickname, revealing the first and last name associated with each party’s Apple ID and, in the case of email requests, the sender’s email address. In addition, if you want to "friend" any other players in order to trade gifts with them, you need to sign up for an account with Storm8, the social network that connects players of TeamLava games. Once you "friend" people via TeamLava, they can write on your "wall," a la Facebook. The app allows you to join Storm8, a network through which you can visit the shops of other players and "friend" them. Storm8 friends can leave notes for you on your profile wall.

Parents Need to Know

Parents need to know that Fashion Story is a business simulation game that allows players to run their own clothing boutique. Kids will have to keep buying new items to sell in their shops, and each time they order clothing, they will be told how long it will be before the order arrives. If they fail to check back in with the game at the proper time to receive their order, the order will have expired and the player will have wasted their in-game money. Kids can receive items instantly by spending gems. They can also spend gems to buy certain items that are not purchasable with regular in-game coins. However, after they use up the initial 10 gems they're given at the start of the game, kids will then need to spend real money to buy any more gems. Gem packs can cost anywhere from $5 to $100 in real money. Also, be aware that in order to get the fullest from the social aspect of the game (visiting friends' shops, commenting on their stock, and trading gifts with them), kids will need to sign up for an ID with the network, Storm8. Once "friend-ed," other Storm8 members can also write comments on your child's Storm8 profile wall.

Parents say

Kids say

Is it any good?


FASHION STORY looks adorable and has a very nice, user-friendly interface, which will make it very appealing to kids. However, it is also one of those insidious "velvet rope" apps that appears free (to suck you in), but once playing, you realize that you need to spend real money to have fun. Without purchasing "gems" -- which you can't earn in the game otherwise -- you won't be able to buy a lot of the coolest, most interesting fashions for your store, or a lot of the best-looking decorations. You also won't be able to have shipments of clothing delivered instantly to your shop. And without instant delivery, you're forced to check back in with the game repeatedly, to make sure you're there when clothes are delivered. And if you're too late, you lose everything, including the in-game money you spent. In essence, the game will either eat up your time and attention, or it will eat up your real money.

App details

Devices:iPhone, iPod Touch, iPad
Pricing structure:Free
Release date:April 14, 2011
Category:Simulation Games
Minimum software requirements:iOS 3.0 or later

This review of Fashion Story was written by

About our rating system

  • ON: Content is age-appropriate for kids this age.
  • PAUSE: Know your child; some content may not be right for some kids.
  • OFF: Not age-appropriate for kids this age.
  • NOT FOR KIDS: Not appropriate for kids of any age.

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Learning ratings

  • Best: Really engaging; great learning approach.
  • Very Good: Engaging; good learning approach.
  • Good: Pretty engaging; good learning approach.
  • Fair: Somewhat engaging; OK learning approach.
  • Not for Learning: Not recommended for learning.
  • Not for Kids: Not age-appropriate for kids; not recommended for learning.

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What parents and kids say

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Kid, 12 years old June 29, 2011

Let me tell you one thing...

Okay, the review is completely inaccurate. There is a way to get gems. You can get what I call 'mastery' on clothing articles and eventually outfits. Every time you rise a level, you can get coins, experience, and a couple times I got GEMS. The only downside to this strategy is that it takes quite a lot of time and you might not always get gems. And for goodness sake, people, if you don't want your kids to buy things, TURN OFF IN-APP PURCHASES! IT'S NOT THAT HARD! Now that I am done correcting the misinformation, I'll explain why I like this game. Yes, I am a twelve-year-old with an iPhone. Problem with that? I have this game and also Bakery and Restaurant Story. I love the time management, and this game will teach the younger generation how to budget their time and money without spending real money and facing real consequences if they don't collect the merchandise before it expires.
What other families should know
Educational value
Kid, 12 years old August 16, 2011

Great iPhone graphics, too!

I am a child reviewer- I am 12 years old, and I love this game. I have an iPhone 3GS, and some of the apps for it have users who curse and cheat. But not this one! I have never seen anything inapro-pro and users are friendly to all. Gameplay is easy, and leaving for any amount of time is fine. The comment about your orders expiring is only really applicable if you have ordered a large amount- the amount of coins you spend for lower-level clothing doesn't matter, only 10 or 20 coins out of most players' ten thousands. I have really enjoyed using this app over the last week or so, and I am sorry to see school in the near future- time to put the iPhone away! Overall, really good app. I recommend Fashion Story to all ages.
What other families should know
Great messages
Parent Written bymaria007 June 10, 2011

Scam don't buy! Kids will charge stuff withou needing a password!

My daughter downloaded it on her babysitters iphone and then charged $99 without needing any password. This is a scam! Don't buy!!


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